Job Description
Planet Interactive is seeking a Digital Marketing Consultant, specializing in the QSR space to assist our client who provides a data collaboration platform for some of the world’s most innovative companies.
We’re looking for a hands-on strategist with a passion for driving measurable change in marketing!!
- Project Hours : 100 hrs total (could extend)
- Pay Rate : $70-$80/hr depending on experience
- Location : Remote (qualified candidates must be US Citizens working within the United States)
Responsibilities:
- Craft an industry strategy by identifying opportunities between QSR and adjacent industries, prioritizing repeatable use cases, and estimating the growth potential.
- Define the key collaboration use cases and business outcomes for both sides of the marketplace.
- Deliver the vision, playbook, and requirements for a set of “templatized” use cases, including their associated data inputs and outputs, measurement dashboards, impacts on business KPIs, and guidance for pre-sales discussions.
Qualifications:
A storyteller: You know what marketing leadership, data science, and other key stakeholders care about, which dashboards are critical, and which business KPIs matter the most.
A visionary: You can articulate how leveraging second-party data can transform the QSR industry and tie your value proposition to priority business KPIs beyond marketing.
- 5+ years of experience presenting marketing strategies to C-suite executives in the QSR industry.
- Detail-oriented and data-driven: You understand how dashboards are built, presented, analyzed, and interpreted by different stakeholders.
- Experience collaborating with delivery platforms (e.g., Uber Eats, DoorDash) for marketing is a plus.
- Strong collaboration skills with data science teams to define and interpret QSR-specific experiments.
- Experience with Retail Media Networks is a plus.
- A strong understanding of BI tools.
- Experience with data cleanrooms is a plus.
Job Tags
Remote job,